In 2026, marketing leaders face a pressure test unlike any before. The landscape is shifting rapidly—technology is advancing, buyer expectations are evolving and the definition of “good” marketing is ... How should a high performing marketing team be structured, run, and fit within an organisation with an international or global operation and footprint?
This model looks at different structures and ... Christine Slocumb is a marketing leader and author of "Stop Starvation Marketing," and Chief Commercial Officer of Clarity Quest Marketing. Since it's often said that up to 70% of the buyer journey ... MSN: AI in marketing: How to adopt AI in your marketing organization Global Banking & Finance Review: Nominations Open: Most Effective Recruitment Marketing Campaign 2026 The Global Banking & Finance Review Awards programme has officially opened nominations for Most Effective Recruitment Marketing Campaign ...
marketing to organisations, Fast Company: AI For marketing: When to use it, when to lose it And now is the time for marketing leaders to expand their existing skill set and develop their AI intuition—when to use it, when to lose it—to make the most of AI’s transformative power and deliver ...